Research

There was one thing our new userbase was asking for, and it was better NFT gallery population tools. Although we were one of the first, we were already being compared to competitors. It was increasingly necessary to dive into competitor analysis and find out how we could make this user experience better.

From the research, we decided that the most important thing to focus on was time. How could users log in directly with their wallets, then place all of their NFT's at once?

Additionally, based on our user data, most of our userbase was using web. We decided to pivot to a web-first model.

Design

Once we got the ball rolling, the biggest challenge was coordinating with engineers to implement something seemingly simple. (Side note- because of our amazing engineering team, we were able to implement this entire flow in UNDER A MONTH.) 

We introduced a Metamask login and scoped out the flow from start to finish, assuming our users would want to instantaneously populate a gallery. We hit a roadblock when we realized our content management system wasn't suitable for this flow. It wasn't easy to navigate content, and there was no way to multiselect. So, the new "Stuff" menu was born.
After multiple iterations with Eng, we were able to complete an MVP design including single frame upload and replacement. Unfortunately, for now VR headset would not have auto gallery functionality, and we would push users to our web platform.

Launch

Ultimately, we were able to design and ship a flow that took the user 50 seconds to lay out an entire gallery:
Back To Top
arrow_upward